Free tier, no credit card
Winetraqr has a free plan you can use to publish a compliant EU label. Winefo currently sells a single annual tier, with no free tier or trial advertised.
Alternative to Winefo
Looking for a Winefo alternative? Meet Winetraqr.
Winefo and Winetraqr both turn your wine labels into EU-compliant QR codes. Winetraqr adds a free tier, customizable QR colors, optional scan analytics, team accounts and a marketing page on top of compliance.
Why wineries switch from Winefo to Winetraqr
- Start free and only pay when you outgrow the free plan
- Customize your QR code colors to match your label and brand
- Turn on optional, opt-in scan analytics to see who scans your labels, where, and when
- Invite teammates and manage multiple brands from one account
- Add an optional branded marketing page behind every QR, not just a compliance label
- Pay monthly or annually in EUR or USD
What you get with Winetraqr
Customizable QR code colors
Style your QR code to match your label and brand.
Optional scan analytics
Optional scan analytics turn every QR code into a data point: total scans, country, time and engagement, all in a clean dashboard. You control when they're on.
Team and multi-brand accounts
Invite teammates and manage multiple brands from one login. Winefo's published plan covers a single account.
Optional marketing page behind the QR
Optionally add a branded page with hero image, text, links and images, linked from your wine's nutritional page. The QR can become a marketing surface, not just a regulatory checkbox. The marketing page is opt-in per wine.
Monthly or annual billing
Pay monthly (€30/mo) or annually (€300/yr) in EUR, with localized USD pricing for visitors outside the eurozone. Winefo bills annually only at €250/yr.
All 24 official EU languages, and more
Labels are translated into all 24 official EU languages, plus additional languages for the rest of the world. Winefo advertises the 24 official EU languages.
Winetraqr vs Winefo, feature by feature
Free tier
- Winetraqr
- Free plan available
Winefo lists a single paid plan at €250/yr.
Monthly billing
- Winetraqr
- Monthly or annual
Winefo's published plan is €250 per year.
Multi-user / team accounts
- Winetraqr
- Invite teammates, manage multiple brands
Winefo's plan explicitly states '1 account'.
Customizable QR code colors
- Winetraqr
- Yes, match your label and brand
Optional scan analytics
- Winetraqr
- Opt-in scan analytics dashboard
Optional branded marketing page
- Winetraqr
- Optional marketing page behind the QR
Winefo positions the QR as a compliance label, not a marketing surface.
EU 2021/2117 compliance (ingredients, nutrition, allergens)
- Winetraqr
- Yes
Both products explicitly target EU Regulation 2021/2117.
Unlimited wines / SKUs
- Winetraqr
- Unlimited
Both products offer unlimited wines. On Winetraqr, what's gated by plan is QR codes per wine, not the number of wines.
Pricing
Winefo is €50 cheaper a year — annual-only, single account, compliance-only. Winetraqr's extra €50 buys a free plan to start, monthly billing, custom QR colors, team and multi-brand accounts, and an optional marketing page when you're ready to sell, not just comply.
Winetraqr Growing Wineries (annual)
Most popular€300/ per year
Unlimited wines, customizable QR colors, optional scan analytics, team accounts, optional marketing page. Roughly two months free vs paying monthly.
Winetraqr Growing Wineries (monthly)
€30/ per month
Same features as annual, billed monthly. No annual upfront commitment.
Winetraqr Free
€0/ forever
Publish a compliant EU e-label with no credit card required.
Winetraqr prices are shown in EUR for parity with Winefo; visitors outside the eurozone see localized USD pricing automatically. Verified on winefo.eu/plan-pricing on 2026-05-05.
The right fit
Choose Winetraqr if…
Pricing flexibility — start free, switch to monthly or annual when you outgrow it
Scan analytics — opt in to see who scanned your label, in which country, and when
Team accounts — invite teammates and manage multiple brands from one login
Branded marketing page — your QR can lead to an optional designed page, not just a nutrition table
Custom QR colors — style your QR code to match your label and brand
When Winefo is the better fit
- You only need a plain EU 2021/2117 compliance label and aren't interested in scan analytics, a branded marketing page, custom QR colors, team accounts or monthly billing. Winefo's flat €250/yr is hard to beat for that narrow brief.
Frequently asked
FAQ
Can I import my Winefo data into Winetraqr?
If you can export your wine data from Winefo, we'll help you get it imported into Winetraqr. Email hi@winetraqr.com with your export and we'll handle the migration with you.
Do I need to redesign or reprint my labels to switch?
Yes, the QR code itself changes when you change vendors, so labels printed with a Winefo QR will keep pointing to Winefo. Plan the switch around your next print run.
Is there a free trial?
Winetraqr has a free plan, not a time-limited trial. Use it as long as you need; upgrade only when you want extras like analytics, team accounts, the marketing page or custom QR colors.
Which is cheaper for a small winery with under 20 SKUs?
If all you need is EU compliance labels, Winefo's €250/yr is €50 cheaper than Winetraqr's €300/yr annual plan. Winetraqr's monthly plan is €30/mo (€360/yr if billed all year), so it costs slightly more over twelve months but lets you avoid an annual upfront commitment. And Winetraqr's free plan is €0 if you only need a compliant e-label and no extras.
Are scan analytics and the marketing page EU compliant?
On Winetraqr, scan analytics and the branded marketing page are optional and opt-in. The mandatory EU 2021/2117 e-label (ingredients, nutrition, allergens) does not require either, and you can run Winetraqr without them. If you do enable analytics or a marketing page, you control what's shown and can turn them off at any time.
Do both products meet EU Regulation 2021/2117?
Yes. Both Winetraqr and Winefo advertise compliance with EU Regulation 2021/2117, covering ingredients, nutrition declaration and allergen information.
How many languages does each product support?
Winetraqr supports all 24 official EU languages plus additional languages for visitors outside the EU. Winefo advertises 'all 24 EU languages' with device-language detection.
If all you need is a compliance label and nothing else, Winefo's flat €250/yr is a clean choice. If you want a free starting point, customizable QR colors, optional scan analytics, multiple users or a branded page behind your QR, Winetraqr will cost you nothing to try and grow with you when you're ready.
View sources
Last reviewed June 1, 2026
- Winefo homepage — accessed 2026-05-05
- Winefo Plan & Pricing — accessed 2026-05-05
- Winefo: EU wine label compliance in 3 steps — accessed 2026-05-05
- Winefo US (winefo.us) — accessed 2026-05-05